Please direct your responses to: http://hire.jobvite.com/CompanyJobs/Careers.aspx?c=qF99VfwC&v=1&page=Job%20Description&j=oB6MXfwa
We are in the midst of a work revolution – quality work is moving online. And Elance is where the jobs are going. We're building the infrastructure that capture clients and freelancers' preferences and requirements, matching jobs with the best freelancers available, and maximizing the chance of great outcomes. And that's where you come in.
As the marketing leader of our Private Talent Cloud initiative, you'll be the driving force behind the creation and execution of the solution's comprehensive go-to-market strategy. On the front end, you will coalesce key insights, from across both internal and external stakeholders, into a unified vision that delivers a transformational business experience for our customers. In parallel, you will pilot all revenue-generation efforts associated with pipeline growth and sales effectiveness. In essence, you will lead the entire marketing continuum for our Private Talent Cloud offering.
In this role, you will:
-Crystalize the needs of the market to inform the creation of a game-changing product roadmap
-Develop a messaging framework that powerfully articulates the unique value our solution delivers
-Orchestrate continuous, highly-targeted lead generation initiatives to ensure a robust sales pipeline
-Develop and execute sales education programs to empower the sales team to win new customers
-Drive competitive analysis efforts designed to maintain organizational awareness of key threats
-Analyze data to measure the success of all marketing activities in your domain
-Utilize refined communication and people skills to create consensus across all stakeholders
-Not be afraid to jump into any required areas of the Private Talent Cloud business
In this role, you need:
-A deep passion for Elance. We are a unique company - we don't just sell something, we empower people around the world
-8+ years of experience as a Product Marketing professional at least 3 of which with an enterprise software company
-3+ years at the Director or Senior Director level, or equivalent
-Demonstrated ability to launch and grow innovative products, preferably in the cloud/SaaS space
-High energy, a charismatic style, innovative thinking, and creative problem solving
-Deep experience in all facets of comprehensive lead generation strategies and tactics
-Stellar communication skills, both written and verbal
-Proven track record in crafting compelling positioning and thought leadership content
-Passion for performing at a high level within a fast-paced environment
-An entrepreneurial spirit
-An MBA is a plus, but we also love brilliant people who didn't go to business school
About Elance
Come work where people say "Happy Monday" and actually mean it (seriously, no joke).
A funny thing happens when your job is putting mile-wide grins on the faces of online freelancers and the businesses who hire them. You start to smile a lot yourself, knowing you're helping people live the dream and get great work done ASAP.
You see at Elance we're not just creating a revolutionary place for businesses to find, hire and work with online freelancers. We're also creating a fun place to work. And to keep the good times going strong we're always looking for amazing people ready to help the world work differently.
So check out our job openings in the Silicon Valley, San Francisco and Europe. Then join Elance as we change how the world works, and learn why around here TGIF means "This Gig Is Fantastic."
Visit us at www.elance.com.
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