Please direct your responses to: 140.Intacct@hiredesk.net
Intacct strives to help small and midsized businesses (SMBs) and CPA firms improve company performance and make finance more productive by providing award winning cloud computing financial management and accounting applications. We are the preferred provider of financial applications for AICPA Business Solutions and focus only on one thing – delivering the most comprehensive Software as a Service financial management system to our more than 30,000 customers across more than 4,000 companies. As a leader in this space with a strong focus on customer satisfaction, we value the individuality, ingenuity and originality each employee contributes. The talent and drive of our employees is a key to our continued success.
Imagine what it would be like to have a successful career at Intacct - working with top talent, motivated to help businesses and CPA firms achieve their business goals. Intacct is the business solution and is the future. If you would like to be a part of our success, please apply for this opportunity.
Job Description:
The Sr. Product Marketing Manager will drive the positioning, messaging, pricing, sales enablement, and sales tools development for Intacct. The Sr. PMM will also help drive the strategy and implementation of product positioning and go-to-market strategies to support sales and marketing.
Job Responsibilities:
• Perform thorough market research and competitive analysis to understand and develop a competitive strategy for Intacct's offerings for the marketplace
• Help drive the strategy and planning efforts to drive awareness and to accelerate customer demand
• Product messaging responsibilities include creating product collateral, website content, data sheets, case studies, white papers and presentations
• Go-to-market planning and execution responsibilities include developing channel and direct sales tools, support training and enablement; pricing; and marketing campaign and event support.
• Partner with senior leadership and functional departments, including product management, channel sales, direct sales, professional services and corporate marketing with effective positioning, messaging, education and competitive differentiation.
• Partner with product management and corporate marketing to plan and execute product launches
Job Requirements:
• BA/BS in marketing, business or related fields; MBA is highly desired
• 7+ years of related product or solutions marketing experience
• Expertise and a proven track record successfully marketing accounting/financial business applications is a highly desired; Cloud computing experience is highly desirable
• Excellent written, verbal and presentation skills
• Proven track record partnering with cross-functional teams and leading successful product launches
• Strategic thinker, creative problem solver and strong analytical skills
• Ability to think strategically and execute tactically
• Experience influencing and communicating product offers to customers, prospects, sales people, industry analysts and trade press
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