Please direct your responses to: stephanie.quinones@entechnetworks..com
The SEM Director spearheads all aspects of strategy and execution of high profile and complex clients' paid search media campaigns, including initial planning, implementation, monitoring, optimization, analysis and reporting.
The SEM Director is the lead day-to-day subject matter expert (SME) for multiple clients within the subscribership/performance model, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. The focus is exclusively on paid search and related PPC campaigns.
The SEM Director is also a key resource for the Paid Search Media team of 6, growing to 12 by EOY, and is expected to support the management team in training and supporting the more junior media analysts on the team.
Major Job Responsibilities:
Manage large paid search campaigns for subscribership/performance based clients
Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions.
Communicate with clients on all elements of the campaign, including performance reporting, project status and client goals.
Develop online media strategies to optimize the competitive position of paid media and participate in the effective management of the business plan and surrounding forecasting.
Develop search media plans (research, submitting request for proposals "RFPs" to search engines) and building effective relationships with all vendors
Manage a team of media managers in executing search media campaigns (SEM and PPC). Support and develop team members to optimize their performance, contribution and job satisfaction. Provide senior-level support to clients managed by team members as needed. Participate in the hiring process ensuring the best resources are selected for the team.
REQUIREMENTS
Completed BS degree preferably in mathematics, economics, engineering, analytics
Authorized to work permanently in the US
8+ years of experience in search engine marketing managing large enterprise clients with search budgets in excess of $5MM
Minimum 3 years of experience in managing employees in the planning and execution of search engine marketing campaigns with a strong focus on paid search and related PPC campaigns
Experience with direct client relationship responsibilities includes regular reporting, collaborative strategic planning, and performance management
Google Adwords certified
Strong Excel skills
Stephanie Quinones
Director, Talent Acquisition
stephanie.quinones@entechnetworks.com
954-340-5775
http://www.entechnetworks.com/careerportal/#/jobs
Posted by: KIT List Jobs <jobposting2@kitlist.org>
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