Please direct your responses to:
http://channel-impact.force.com/careers/ts2__Register?jobId=a0K1L00000ouCcbUAE&tSource=
Channel Impact is seeking an experienced Channel Marketing Demand Generation Campaign Manager. You will lead the creation and development of program and campaign strategies, plans and tactics that result in attribution of channel marketing-led influence and revenue impact. We are looking for someone who is talented, collaborative, and has a passion for demand marketing. The ideal candidate will be a self-starter, well-organized, detail-oriented, able to multi-task, and flexible.
This is a full-time W2 opportunity with Channel Impact as a remote worker with benefits.
In this role, you will develop integrated campaigns that attract new customers and/or uncover new opportunities within existing customers, across both enterprise and commercial markets, for IT investment with our partners. You will interface with our corporate and field-marketing teams to share intelligence, best practices and approaches that facilitate maximizing return on marketing investment.
You will specialize in campaign development, digital strategy, and tactical execution—and be someone ready to drive transformation in a high-energy environment.
Responsibilities:
Own the development of innovative partner demand generation programs and campaigns that generate sales qualified leads. This includes conception, creation, execution and managing these integrated multi-channel campaigns with a sharp focus on digital channels.
Collaborate with our client's corporate marketing team (product + solutions marketing, digital/web, and social teams) and partner marketing audiences to develop a digital strategy that engages the target audience and ensures marketing objectives are strategically aligned across the buyers' digital journey.
Apply KPIs, analytics, and insights to better profile, target, and retarget prospects; drive continual optimization of campaign performance.
Measure and report performance of digital marketing campaigns; assess against goals (ROI and KPIs).
Interlock with cross-functional teams to ensure successful campaign adoption, execution and reporting.
Work collaboratively and effectively with all levels of management and staff within the organization.
Other duties as applicable.
Qualifications:
BA/BS in Marketing or related field.
Excellent interpersonal skills and ability to work effectively with people at all levels and in a virtual environment.
Critical thinking, research, and problem-solving skills a must.
Ability to simultaneously coordinate multiple, high-priority projects.
Experienced with the Microsoft suite (Word, Excel, PowerPoint, Visio, etc.)..
Must have exceptional verbal and written communication skills.
Must have experience in two-tier technology distribution models and channel partner ecosystems.
Posted by: KIT List Jobs <jobposting2@kitlist.org>
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