Please direct your responses to: resume@mozdesigns.com
Marketing & Communications Manager – Architectural Products
Moz Designs, Inc. specializes in manufacturing unique architectural metal products for a multitude of industries within the commercial sector. We are also expanding into new markets, both residential and other owner driven businesses. Our diverse metal products include column covers, feature walls, room dividers, canopies along with a new line of metal artwork and decorative metal laminates. We are currently celebrating over 20 years in the Bay Area.
This position is an integral, decision-making position requiring a self-motivated individual who will champion our new products and visions. This candidate will be responsible for developing creative content for both print and web based platforms. We seek a key strategic and talented individual who can assist in driving the company brand and expand our identity with new products.
Responsibilities
- Identify and research new market territories; qualify key growth markets that expand opportunities for product placement and development;
- Develop and maintain manage of all marketing and collateral material, website management, brochures, postcards, catalogs, business, cards, envelopes, etc;
- Utilize product knowledge to assist with product brand implementation and specification;
- Maintain and create PowerPoint presentations for regional representation to utilize with potential clients;
- Manage and produce advertising for both print and online campaigns;
- Manage our outside public relations associate on editorial campaigns;
- Explore opportunities for direct mailings to specific qualified and targeted customers, new and existing.
- Analyze statistical data from quarterly marketing campaigns (i.e. ROI on advertising, segmentation, email blasts, SEO, social media);
- Analyze our value positioning related to marketing initiatives, identifying keys areas for additional opportunities.
- Manage and oversee annual marketing budgets.
- Manage marketing coordinator, giving direction to enhance our overall marketing focus.
- Partner with the Product Development team on bringing new initiatives to market with insights into positioning and strategies.
- As a small business, other projects and responsibilities will be required, as needed.
Requirements and Skills
- A minimum of 5 to 7 years experience in marketing, graphics, web design and social media networking.
- Knowledge of architectural products, design/build, furniture or manufacturing environments is required.
- Strong project management and communication skills; business writing & copy-editing.
- Expertise in both traditional and non-traditional marketing techniques and strategies with print, on-line, digital & multimedia channels.
- Expertise in development of copy and SEO integration.
- Experience with product development and product launches a plus.
- Experience with mass emails, online, print and direct mail advertising campaigns a must.
- Proven track record with creating marketing and advertising spreadsheets and reporting tied out to budgetary controls. Google Analytics.
- Strong emphasis on measurable product marketing.
- Ability to schedule and manage multiple projects, and develop policies to ensure projects are well organized and on time.
- Knowledge of database programs and MS Office Suite.
- Software experience: Photoshop, In Design, Adobe CS3, 4, 5, Illustrator, Flash & Dreamweaver a plus. Working knowledge of iMovie, Video creation, Sizzle Reels, Photography and On-Line content building (HTML) or similar also desired.
- Experience working in a fast paced, creative environment.
Education
Bachelor's degree in Marketing, Engineering, Business or related subject, and equivalent experience.
Please forward your resume, along with a cover letter and your salary range to: resume@mozdesigns.com, or fax to 510-632-0852.
Be sure to visit our website, www.mozdesigns.com and find out more about our exciting company.
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