Please direct your responses to: http://hire.jobvite.com/j/?cj=o8zlWfwI&s=KIT_List
The CRM Marketing Copywriter is a hands-on contributor who can quickly and efficiently develop original and on-brand customer communication for emails, banners, promotions and other marketing materials across multiple brands. This position will be an integral member of the Creative Services team, work collaboratively with the CRM marketing teams and report to the Sr. Editorial Manager. This full-time contractor position is performed onsite with no possibility of telecommuting.
This is a rare opportunity to join the Creative Services team at Shutterfly and have a hand in defining a successful, growing brand. Shutterfly offers one-of-a-kind photo books, cards, stationery, calendars, personalized websites and innovative photo gifts to preserve life´s memories.
The writer will take joy in writing messaging that inspires an audience who are driven to express themselves through photography. They must be versatile in their ability to alter the voice of specific copy needs across multiple brands, while maintaining the brand tone as they move quickly and comfortably between multiple projects. Writer must be detail-oriented, and able to write highly-responsive messaging with compelling calls-to-action. We're looking for someone who thrives on taking initiative and takes pride in overachieving.
RESPONSIBILITES:
* Write clear, concise and strategic messaging (to include emails, promotions, banners and other marketing materials) that drive business results, support key marketing initiatives and inspires action
* Write customer-centric copy that uses the appropriate voice for a particular customer
* Drive and manage projects internally; gain approvals from internal partners and Editorial Managers
* Attend kick-offs and creative reviews and collaborate with the marketing team to ensure projects are completed in a timely manner
* Condense significant amounts of messaging into succinct consumer communications
* Work closely with peers in design, marketing and merchandising while maintaining and upholding the Shutterfly brands to ensure a consistent tone and style across all forms of communication
* Continually ascertain workflow efficiency and accurate completion of projects according to deadlines
* Additional responsibilities as requested by manager
KEY REQUIREMENTS:
* 5+ years consumer marketing copywriting experience with at least 3 years of email marketing, CRM, banners, direct mail and promotions experience (Please no technical writers.)
* Passion for writing creative, strategic retail marketing copy
* Proven ability to balance brand voice with direct response effectiveness/performance
* Ability to align creative concepts with marketing strategies
* Experience writing for an online retailer
* Possess superior language, grammar and creative writing skills
* Ability to adapt writing to the Shutterfly and Tiny Prints voice and to write across a variety of mediums including email, online and print
* Articulate thinker with a sense of humor and an ability to take creative direction, react quickly and interact productively during kick-off meetings
* Strong interest in addressing and advocating for the end-user´s experience
* Ability to work effectively as a member of an internal creative team and as a resource for different marketing teams
* Excellent project management skills
* Exceptional attention to detail and ability to effectively multi-task in a deadline driven environment; flexible in meeting deadlines and urgent requests
* Highly motivated
* Proficient in Microsoft word
* Bachelor´s degree or equivalent required
Please note: Writing samples, including emails and banners, are required. A writing test will also be given.
To Apply: http://hire.jobvite.com/j/?cj=o8zlWfwI&s=KIT_List
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