Please direct your responses to: http://chc.tbe.taleo.net/chc02/ats/careers/apply.jsp?org=CRAWFORD&cws=1&rid=1138
Crawford Group (www.crawfordgroup.com) is looking for a full time/salaried Senior Partner Marketing Manager for our client based in San Mateo. The Senior Partner Marketing Manager is responsible for developing highly effective marketing programs and demand generation campaigns in conjunction with a range of technology, reseller/referral, service and strategic partners. You The Manager will develop, manage, and track the success of joint marketing campaigns including, but not limited to, joint field marketing events, tradeshows, webinars and email campaigns.
This position must interface professionally and effectively with our partner representatives as well as Marketo's, internal marketing, sales and business development teams when planning campaigns and events with partners.
Successful candidates will have the ability to be strategic and lead a small team as well as roll-up their sleeves and be a high-functioning individual contributor. Seeking candidates with an entrepreneurial spirit who are collaborative and take an innovative approach to marketing. Must be willing to take our clients aptitude test in order to be considered for the role.
Responsibilities:
Responsibilities:
* Develop and drive the partner co-marketing strategy and program
* Lead the development and management of partner marketing programs designed to generate new sales leads and grow the pipeline
* Plan and execute co-marketing programs with partners
* Build partner oriented content, coordinating with the Product and Marketing team
* Manage and host partner events both live and online
* Develop joint collateral and tools in conjunction with Product Marketing
* Report on campaign results, ensuring ROI is measured for all campaigns
* Travel 1-2 times per quarter to attend partner events and industry trade shows
* Represent the company and product at internal and external events in a professional manner
Skills:
* 6+ years experience in enterprise partner marketing or closely related areas
* Experience working on world-class B2B software products
* An understanding of product positioning, promotion and return on marketing investment
* Strong written and visual communicator
* Strong project management skills
* Excellent cross-functional team player that can excel at both strategy and execution
* Highly driven self-starter that who thrives in a dynamic environment
* BS/BA and related work experience required, MBA a plus
SALARY: D.O.E; as a full time, salaried employee of client
LOCATION: Fully onsite at clients San Mateo headquarters
HOURS/DURATION: Standard business hours, PST. February 28, 2017 full time employment. No phone calls, please.
Interested? Apply online and upload your resume in Word forma
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