Thursday, April 28, 2016

[KITlist] Director of Marketing | Great Nonprofits (San Carlos, CA)

 

Please direct your responses to: perlani@greatnonprofits.org



Location: San Carlos

Do something good. Spark generosity and inspire people to find meaningful ways to give or volunteer.

As Director of Marketing, you'll spearhead GreatNonprofits' (http:www.greatnonprofits.org) growth. Our ideal candidate will be an experienced digital marketing professional with a solid understanding of email marketing, partnership marketing and social media. You will be working across different projects and different mediums.

This is a great opportunity for you if you are a both a right brain and left brain person - familiar with storytelling best practices, collecting and analyzing data and yet a creative marketer.

Responsibilities:Strategy and execution of marketing campaigns to spark generosity and raise awareness about nonprofit causes.

Strategic and day-to-day management of the marketing efforts (including SEM, SEO, banner advertising, and email)

Partner with Business Development on streamlined management of strategic partner relationships.

Facilitate and lead team of writers

Develop, write and test creative copy to optimize success

Monitoring and tracking success of campaigns and channels against benchmarks

Building strong relationships with existing partners to collaborate on marketing and outreach campaigns; seek opportunities for leverage of these partnerships

Desired Skills and Experience

Requirements:

Minimum of 2+ years experience in online marketing and social media

Experience writing creative and text; email acquisition and optimization

Excellent communication skills and interpersonal skills

Proven strategic thinking skills, pragmatism and data-driven decision making

Proven ability to collect, analyze and optimize metrics (email open rates/click through rates/Google Analytics), strategically understand gaps in data and articulate what is happening in each channel, why and what steps are being taken to optimize results.

Bachelor's degree required, MBA preferred

Prior nonprofit work or volunteering experience

Web-oriented, business-savvy, and technically current

Must be a team player and be comfortable with a start-up environment

Ability to handle multiple projects in a fast-paced environment

PR, journalism experience preferred

Salary:

Non-profit salary range: 50's.

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