Please direct your responses to: mike@fowlerplacement.com
There is no reason to not want to work for this company! Our client is a small, fast-growth, pre-IPO software company that offers award winning software applications through a SAAS model. The company just received a huge round of funding and is the fastest growing leader in their space with a strong focus on customer satisfaction and one that offer career growth opportunities. The company is in growth mode and offers a competitive base salary, bonus and equity. We are currently seeking a senior digital marketing professional that can make an impact and help build the strategy and scale this part of the company's business for this exciting opportunity:
Position title: Director of Digital Marketing
Location: San Jose, California
Position description:
We are seeking a senior level, detail-oriented, energetic marketing professional to develop strategy and oversee our client's digital marketing programs. The Director will not only be required to think on a strategic level, but also must be hands-on in driving the digital marketing programs, including SEO, display advertising, and pay-pre-click. Reporting to the VP of Marketing, the Director of Digital Marketing will be a hands-on leader and manage a small team focused on these efforts. This is a challenging position that will demand exceptional digital marketing expertise, hands-on search marketing skills, and strong multi-tasking to meet awareness goals.
Position responsibilities:
• Drive a comprehensive digital marketing strategy which includes plans for vertical industry and SMB market segments.
• Manage a team of experienced digital marketing professionals responsible for associated programs
• Develop effective display campaigns, including banner ads, pay-per-click, etc. programs
• Analyze all stages of the demand creation process to identify areas of improvement.
• Measure and improve ROI by campaign to drive investment decisions.
• Prepare analyses for all campaigns and initiatives and prepare monthly, quarterly and yearly campaign analysis reports
• Negotiate with vendors and manage the marketing campaign budget
Required skills and experience:
• 8-10+ years marketing experience. Minimum of 5 years of experience in a hands-on digital marketing role for B2B software company, with proven ability to deliver consistently strong measurable results.
• Strong, hands-on knowledge of best practices in SEM and a proven track-record of delivering qualified traffic from both an acquisition and conversion standpoint
• Exceptional writing skills for developing effective and crisp messaging
• Proficiency with Google Analytics and Microsoft Excel is required
• Strong analytical and quantitative skills – must have both an interest and skill in analyzing and making meaning out of data and translating that in to actionable changes.
• Exceptional writing skills for developing effective and crisp campaign messaging
• Creative, high energy, innovative, proactive, and resourceful.
• BA/BS required. MBA preferred
• Comfortable working in a demanding, fast-paced environment
For consideration send cover letter and resume referencing job#DDE300 to mike@fowlerplacement.com
Position title: Director of Digital Marketing
Location: San Jose, California
Position description:
We are seeking a senior level, detail-oriented, energetic marketing professional to develop strategy and oversee our client's digital marketing programs. The Director will not only be required to think on a strategic level, but also must be hands-on in driving the digital marketing programs, including SEO, display advertising, and pay-pre-click. Reporting to the VP of Marketing, the Director of Digital Marketing will be a hands-on leader and manage a small team focused on these efforts. This is a challenging position that will demand exceptional digital marketing expertise, hands-on search marketing skills, and strong multi-tasking to meet awareness goals.
Position responsibilities:
• Drive a comprehensive digital marketing strategy which includes plans for vertical industry and SMB market segments.
• Manage a team of experienced digital marketing professionals responsible for associated programs
• Develop effective display campaigns, including banner ads, pay-per-click, etc. programs
• Analyze all stages of the demand creation process to identify areas of improvement.
• Measure and improve ROI by campaign to drive investment decisions.
• Prepare analyses for all campaigns and initiatives and prepare monthly, quarterly and yearly campaign analysis reports
• Negotiate with vendors and manage the marketing campaign budget
Required skills and experience:
• 8-10+ years marketing experience. Minimum of 5 years of experience in a hands-on digital marketing role for B2B software company, with proven ability to deliver consistently strong measurable results.
• Strong, hands-on knowledge of best practices in SEM and a proven track-record of delivering qualified traffic from both an acquisition and conversion standpoint
• Exceptional writing skills for developing effective and crisp messaging
• Proficiency with Google Analytics and Microsoft Excel is required
• Strong analytical and quantitative skills – must have both an interest and skill in analyzing and making meaning out of data and translating that in to actionable changes.
• Exceptional writing skills for developing effective and crisp campaign messaging
• Creative, high energy, innovative, proactive, and resourceful.
• BA/BS required. MBA preferred
• Comfortable working in a demanding, fast-paced environment
For consideration send cover letter and resume referencing job#DDE300 to mike@fowlerplacement.com
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