Tuesday, February 5, 2013

[KITlist] Director, Lead Generation (San Francisco, CA)

 

Please direct your responses to: http://clearslide.com/public/content/jobs?reqVID=JFFGNSMLCVUNDEQNMZED

ClearSlide provides the leading cloud-based sales communications platform designed specifically to meet the communication needs of enterprise sales professionals to help them close more business. Headquartered in San Francisco, Calif., ClearSlide is funded by top Silicon Valley investors including Greylock Partners, Bessemer Venture Partners and Felicis Ventures.

We are building a high-velocity, transactional marketing and sales model. Your core responsibility will be to create the demand generation engine to educate, and nurture leads into a funnel. This is a highly analytical, high-visibility role for the right individual who cares about transforming B2B marketing

Responsibilities:

- Strategic planning and budgeting for demand generation activities for prospect acquisition that supports long-term growth goals
- Create, implement and manage a range of inbound and outbound marketing campaigns utilizing content, email, online advertising, webinars, SEO, SEM, social media and lead nurturing
- Implement best practices for leads database to increase data integrity and market reach
- Create and maintain reports and analysis that track and measure critical metrics of marketing initiatives
- Create, manage and optimize the technical infrastructure and tools to support inbound lead generation and nurturing
- Optimizing the master campaign calendar

Qualifications:

- Direct experience in B2B marketing, enterprise SaaS space for 5+ years
- Proven ability to drive the overall lead/sales funnel
- Data-driven, analytical marketer
- Experience with CRM and marketing automation tools
- Experience generating engaging content

To apply: http://clearslide.com/public/content/jobs?reqVID=5ZUY2F3CXG2NW7W7EX49

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