Thursday, January 30, 2014

[KITlist] Marketing Communication Manager (Walnut Creek or Sunnyvale, CA)

Please direct your responses to: http://jobs.channel-impact.com


Role: Marketing Communication Manager
Location: Walnut Creek or Sunnyvale
Time Commitment: Part Time (will expand to full time)


Position Overview:
Channel Impact is seeking a full time Marketing Communication Manager to manage the day-to-day marketing needs for Channel Impact
This is a W2 opportunity at Channel Impact.

Responsibilities include, but are not limited to:
Marketing Strategy
• Partner with the CMO to understand the corporate Marketing Strategy. Develop the key messages and positioning
• Manage marketing budget
• Provide marketing analytics
Web
• Manage website development and updates. Must be proficient with WordPress and SEO optimization. Develop and SEO optimization strategy and provide regular web analytics reporting
Demand Generation
• Manage outbound marketing efforts
• Select and manage marketing automation tools
• Manage all outbound client, employee and candidate communication vehicles
• Manage various campaigns
Content development and management
• Copy write all internal and external communications
• Develop collateral and other marketing assets as needed
Social Media
• Develop and Manage social media plan & execution for LinkedIn, Twitter, Blogging,etc
Alliance/Partner Marketing
• Lead joint marketing efforts
Affiliations
Manage participation with key industry groups
PR
• Manage Award submissions
• Craft Press releases
• Prepare Contributed articles
• Secure speaking slots at key industry events
• Develop and manage media relationships

Skill Sets:
• Solid understanding of Word Press
• Experience with Google Ad Words
• Skilled at using Google Analytics
• Experience with Search Engine Optimization
• 3+ years experience using Marketing Automations Tools such as Marketo or HubSpot
• Familiarity with Adobe Illustrator is a plus
• Excellent Copywriting Skills
• Excellent multi-tasking capability and ability to work in a dynamic faced paced environment
• Strong team player with a positive attitude and strong sense of accountability
• Flexibility in a fast-paced, changing environment.


Contact Information: Please apply on line at jobs.channel-impact.com




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