Monday, August 29, 2011

[KITlist] Senior Manager, Marketing (SF Bay Area, CA)

Please direct your responses to: jobs@nexage.com

Nexage is the leading provider of market liquidity in the mobile advertising market. Nexage maximizes publisher and developer revenue, and demand source and advertiser campaign ROI. As the Senior Manager, Marketing at Nexage, you have experience with and understand the rapidly evolving ecosystem of mobile advertising on the mobile web and in mobile applications, and you probably have experience in the broader areas of mobile, online, and/or content.
You have demonstrated an ability to plan, organize, and execute marketing operations in a dynamic market where market norms shift and the value chain and value drivers are in flux. You know how to run marketing operations, from interpreting the company and marketing strategy to ensuring all tactical efforts are complete and routinized. You are able to think critically, analyzing disparate information (externally and internally) to develop positions that can guide the firm in a dynamic environment and you are able to defend those positions. You work cross-functionally within the business so that marketing is in a constant state of both leading and enabling the business.
ORGANIZATION
The position reports to the CMO and is central to positioning, promoting, and drive sustainable growth and valuation for the Firm. The role will have direct relations with engineering, product, management, business development, and sales, and will directly engage customers, prospects, and partners. The role will also build, improve, and maintain relationships in the external analysts and media markets.
RESPONSIBILITIES
Nexage is a market leader in mobile advertising, influencing the direction and pace of growth of this explosive market. In this light, marketing is charged with persistently driving awareness, demonstrating thought leadership that affects the dialogue on key issues, interprets the market (and market changes), and creates a strong pull effect to sales. In your role, you will:
1. Drive Creative/Brand, MarCom, AR/PR, and campaigns; support strategy, analytics/MI, and advertising
2. Help develop and communicate the company's vision and strategy to deliver tangible value to the market (at large), our publishers, developers, demand partners, and business partners.
3. Refine and execute the marketing operations, particularly as it relates to Creative/Brand, MarCom, AR/PR, and campaigns.
4. Establish routine processes – along with ad hoc responses to event-based items (competitive announcement, events, etc) to ensure marketing is putting constant pressure on the market
5. Drive AR, PR, and creative partners to maximize their value, give them a voice to help drive our company, and execute the contracts on a within-time and budget- basis
6. Drive development of market assets to include core assets (e.g., corporate deck), media-facing assets (e.g., by-lines, press releases), and event-based assets (e.g., sales efforts)
7. Envision, structure, and execute persistent campaigns to put constant pressure on the market
8. Enable a cohesive market-facing operations to include those elements you lead and those you support so that we maximize value while drive internal capacity efficiencies.
QUALIFICATIONS
As a marketing professional, you have 5-7 years of experience in relevant positions and environments. You have at least 3 years of experience in digital advertising, with mobile advertising (tech, supply, or demand) a big plus. You must be able to demonstrate multiple successful deliveries of marketing activities. Experience in a start-up environment is a huge plus but not necessary providing you have demonstrated an entrepreneurial approach in your roles.
You have superior written and verbal communication skills; strong quantitative skills are a plus. You are creative when appropriate, but analytic in execution. You are relentlessly focused on delivery of results. You don't allow obstacles to deflect or deter you; you are a master of prioritization of your own time and the team's time. You have the charisma to get people to follow you, but the organizational skills to keep them pulling together towards the right goals.
You probably have at least a bachelor's degree, but not necessarily if you are able to demonstrate past successes. You are a team player, can and will contribute to the company's culture and spirit, and are a leader. You have a passion for growing companies and for seeing the outcomes that your vision and work have on consumers, businesses, and the industry. You aspire to great things, and are willing to work to get there.
NEXT STEPS
If you like how this sounds, send your resume with a half-page write-up of your most significant accomplishment to jobs@nexage.com. We look forward to seeing if you have what it takes to achieve something special with us.

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