Please direct your responses to: jobs@thesagegroup.com
The Sage Group is looking for a Consumer Insights Director to work for a leading natural CPG cleaning company in San Francisco. This person will work to ensure that new and on-going survey programs are efficient and adequately meet customers' needs and provide a holistic, accurate picture of their experience.
Responsibilities Include
- Develop analytic sampling strategies for new and existing products: new markets, new touch-points, new customer segments.
- Monitor and optimize robust sampling strategies and analytic designs to ensure the accuracy and integrity of feedback programs: stratified random matrices, response rate bias factors, weighting methodologies, etc.
- Ensure that sampling programs are foolproof in terms of being fully reflective of the actual population and ensuring that when a metric 'moves' it is controlled/explained how much was due to sampling/response variation.
- Enhance capability for real-time diagnosis and dissect movements in operating metrics.
- Structure/execute complex analysis to tie together survey findings and customer and economic data to yield actionable insights that drive business decisions.
- Understand and leverage research tools (IRI/Nielsen, brand attitude, usage studies, digital medial analytics, qualitative analysis, etc.) to garner insights and turn those into actionable plans.
Skills Required
- 7+ years of experience with both qualitative and quantitative analytics
- Experience with CPG companies
- Strong business acumen with the ability to create and maintain strategic relationships
- Excellent written and verbal communication skills with an influencer personality
- Ability to easily interact with all levels of the company
Timing: Temp to perm
Start: ASAP
Location: San Francisco, CA
Please include reference #5595 in the subject line of your response!
------------------------------------
********************************************************************
Read the new KIT List blog at www.kitlist.wordpress.com for job tips and to connect to our community!
Please go to www.KITlist.org to join, post jobs, or get answers to common questions. If you have any comments or questions, you can reach us directly at KITmoderator@KITlist.org.
By using the KIT List you agree to comply with the Terms of Use on the site, and will not use discriminatory employment practices. The KIT List is a service of Connelly Communications, Inc.
TO UNSUBSCRIBE:
Replying to KIT emails with an "unsubscribe" request does not work.
Instead, just send an email (from the same account you used to subscribe) to KITlist-unsubscribe@yahoogroups.com. If you are still receiving emails after a few days, please email us at KITmoderator@KITlist.org and we will manually remove you. Thanks!Yahoo! Groups Links
<*> To visit your group on the web, go to:
http://groups.yahoo.com/group/KITlist/
<*> Your email settings:
Individual Email | Traditional
<*> To change settings online go to:
http://groups.yahoo.com/group/KITlist/join
(Yahoo! ID required)
<*> To change settings via email:
KITlist-digest@yahoogroups.com
KITlist-fullfeatured@yahoogroups.com
<*> To unsubscribe from this group, send an email to:
KITlist-unsubscribe@yahoogroups.com
<*> Your use of Yahoo! Groups is subject to:
http://docs.yahoo.com/info/terms/
