MARKETING MANAGER MOBILE VIDEO – Milpitas, CA
Please send your cover letter and resume to jobs@vuclip.com
Are you ready to take your marketing career to the next level? Are you ready for a business critical role at a successful start-up in the red hot mobile video space? Then Vuclip should be the place to show off your skills.
Reporting to the VP of Marketing, the marketing manager will work closely with our global teams to drive revenue and consumer engagement with marketing programs and messaging. The right candidate will bring a combination of great experience and strong abilities in project management and cross-team collaboration in the mobile, mass media, or internet space. Planning and execution will encompass integrated marketing programs that span multiple geographic regions and markets (India, SE Asia, LATAM, USA), as well as both B2B and B2C audiences. This person will also drive core marketing assets for the company including thought leadership programs and brand development.
Execution of the plans includes the identification of the best available tactics and the development of integrated marketing campaigns; collateral materials, and leadership of virtual and real-life events, on-line marketing initiatives, content syndication, and online grass roots community building through Vuclip´s innovative Video Jockey program. The successful candidate will manage our relationships with marketing suppliers including our web agency.
Responsibilities:
- Build integrated marketing programs to achieve market share and revenue targets. Execute programs from beginning to end
- Lead and develop a team of Vuclip Video Jockeys
- Design programs to build brand, drive awareness and generate customer engagement
- Work with internal and external resources to create content and assets necessary to drive engagement
- Design, test and optimize campaign activities, including in-house campaigns: CTAs, creative, offers, etc.
- Support Business Development team with appropriate programs to support each geography
- Develop metrics and track the success of each program
Desired Skills and Experience
Requirements:
5+ years solid experience in a consumer mobile, web 2.0, or mass media marketing function
Proven success in creating and executing a variety of marketing programs
Track record of successful cross-functional project team leadership
Excellent written and verbal communication skills
Strong presentation and PowerPoint skills
Agency management skills
BA in marketing / communications
Nice to have:
Community building and grass roots marketing a plus
International program management
About Vuclip – http://www.vuclip.com/index.html
For millions of people around the world, Vuclip is an essential part of their daily lives. Vuclip serves video on-the-fly, on any device, and in any country, providing unparalleled reach for its partners. Every day Vuclip delivers more than 12 million videos to consumers in over 200 countries. Vuclip is headquartered in Milpitas, California with offices in Los Angeles, Singapore, Shenzhen and Beijing. To access Vuclip, type "m.vuclip.com" on any phone browser.
Vuclip has become the word´s largest independent mobile video service by focusing on a browser-based solution and by securing exclusive local content in major international markets. Distribution partners include Bharti Airtel, DoCoMo and Vodafone (India), Maxis (Malaysia), Telkomsel, XL and Hutch (Indonesia). Vuclip's content relationships with premium content providers include The Associated Press (AP), Billboard, Falcon Interactive, and Times of India.
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