Your primary responsibility is to drive all lead generation and campaign activities to support sales efforts and revenue targets.
Reporting Duties
Reporting to the VP of Marketing, the successful candidate will have a track record of defining and executing various types of marketing programs to generate sales leads.
Responsibilities.
• Define and executing lead generation programs such as webinars, online marketing, etc.
• Manage industry events where lead generation is the primary goal
• Help build and manage internal lists for target outreach and campaigns
• Track ROI and progress of various campaigns and leads
• Work closely with inside/outside sales, telemarketing personnel to coordinate lead-to-close efforts
Requirements
• 5-10+ years' of industry experience in defining and executing marketing programs for lead generation
• Experience in hi-tech industry; selling to enterprise
• Experience marketing to IT and LOB execs
• Exceptional oral, written and presentation skills, including the ability to communicate complicated subject matter clearly to all levels within an organization
• Possess exceptional interpersonal skills with a demonstrated ability to work independently and as a team member
• Ability to travel on occasions
• Detailed planning skills; analytical execution
• Possess a college degree (technical and/or business background preferred)
We are hiring NOW and we're looking forward to meeting you!
Please reference Marketing Manager - Lead Gen in the subject and send your resume and cover letter to careers@partnerpedia.com.
Please note, we read all resumes but only short- listed candidates will be contacted.
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