Please direct your responses to: staffing@triabeauty.com
Tria Beauty is a medical device company that produces FDA-approved light-based products with beauty applications. Currently our products are sold worldwide through multiple channels. www.triabeauty.com
Tria Beauty is seeking a Senior Brand Manager to strategically drive and execute the company's topical skincare expansion. This position will report to the Director of Brand Management and work with R&D, Operations, Finance and Creative Development.
Primary Responsibilities
• Own the development and execution of topical skincare at Tria Beauty
• Position Tria as the global leader in topical skincare by developing a set of principles, standards and best practices
• Develop and manage 3 yr category strategy and its deliverables e.g. Product concept, product
pipeline, marketing strategies, and develop/support global expansion plan into new markets.
• Create category goals, objectives, strategies and metrics that measure progress/success
• Work with R&D to deliver unique product concepts
• Collaborate with cross-functional teams, including R&D, Operations, Field Development and
Finance, to resolve product related challenges and issues
• Manage products from concept to market launch
• Develop and manage product marketing calendar
• Lead development of all product marketing tools
• Provide feedback on content, piloting and implementation of product marketing activity
• Understand/synthesize Shopper Insights, Business Intelligence and New Product Innovation
tools to understand the category and its competitive set
Critical Skills:
• Beauty/Skincare Category, Portfolio & Brand Understanding
• Channel, Shopper & Market Understanding
• Financial and Business Acumen
• Strategic Business Planning and Development
• Proactive, energetic, self-starter looking to have a significant impact on business success
Requirements:
• Minimum 6 years experience in skincare category required
• Experience leading and mentoring effective teams
• Experience building retail marketing/selling tools required
• Exposure to product innovation development and implementation required
• CPG/Retail marketing experience preferred
• Undergraduate Degree Required, Post graduate degree preferred
Please submit resumes to staffing@triabeauty.com or forward to whomever you think is a good fit. Thanks!
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