Our client has been a leading provider of real-time, integrated portfolio and risk management solutions, serving thousands of users worldwide. The client introduced this solution as an ASP offering and quickly gained a reputation for innovation - the first, and currently still only, company to provide a comprehensive ASP service offering in this area to institutional financial organizations.Our company clearly differentiates itself in a number of ways. It is a real-time solution serving a market that demands timely information. It is a highly interactive environment--allowing clients to secure information in specific ways that are meaningful to them. It is a cross asset, multi-strategy application that allows an organization with multiple trading strategies to employ a single platform. Beyond providing the software on-line, its ASP solution includes all of the market data as well as manages all of the daily processing requirements needed for daily operations. These capabilities, among others, provide a true competitive advantage to clients which has allowed the product to gain significant global adoption within the hedge fund, fund-of-funds, pension fund, brokerage firm, bank and asset management community.The recent credit crisis and other recent developments in the financial markets have made our core value proposition of making real-time, enterprise-class portfolio and risk management capabilities accessible through an ASP delivery channel more relevant and attractive than ever before.The ideal candidate will be business focused and able to demonstrate strong abilities in areas such as helping develop comprehensive marketing plans, originating and writing strong marketing content and collateral, and providing reporting metrics to show results. The individual must be a self-starter and thrive in a fast-paced environment that requires resourcefulness, superior people skills, strong communication skills, and the ability to multi-task. Experience working in a firm with an international client base is strongly preferred, and occasional travel (no more than a few times a year) may be required. A marketing generalist with one or two areas of specialization (such as event planning, collateral generation, direct marketing campaigning, etc.) would be an ideal fit.RESPONSIBILITIES AND ACCOUNTABILITIES- - Work with the VP of Marketing Communications and the Global Director of Sales & Marketing to develop and execute focused marketing plans; planning will encompass integrated marketing programs spanning multiple geographic regions and markets (North America, Brazil, EMEA, and Asia-Pacific)- Work with sales team and one other marketing team member to pro-actively identify opportunities in the market and act on them through marketing initiatives- Execute on marketing plans as it pertains to development of lead generation programs, including development of collateral material, participation in industry and custom events, development of direct mail and e-mail campaigns- Take ownership of aspects of marketing plan execution such as event logistics and scheduling, budget management, and execution and measurement of ROI- Assist with major strategic/corporate brand and marketing initiatives, as needed. This could include assisting with re-design of the website, market research projects, generation of competitive matrix, corporate advertising programs, electronic marketing and media relations programs, etc.- Work with external vendors - public relations firms, market research firms, etc. - as neededKNOWLEDGE AND REQUIREMENTS- Approximately four to eight years of experience in marketing communications experience in the financial services industry sector (a mixture of financial services and technology sectors will be readily considered)- Strong interpersonal, presentation and writing skills- Experience in financial technology/services required, with direct experience in serving buy-side clientele greatly preferred and a major plus- Broad knowledge and exposure to buy-side firms (such as hedge funds, pension funds, fund-of-funds, asset managers, etc.) is a definitive asset- Proven success in creating and executing marketing plans- Bachelor degree from an accredited university in business, marketing or a related discipline; alternatively, extensive and relevant business experience/track record will be considered- Advanced degree and fluency in one or more foreign languages a plus- Skill with desktop publishing and graphics packages (e.g., Adobe InDesign, Illustrator, PhotoShop, CorelDraw, etc.) also a plus |
Candidate Screening Questions
Skills and Certifications
The company will relocate the right person.
Jon Ramos
Jon@marcomchoices.com
Staffing Consultant
www.marcomchoices.com
Marcom Choices Staffing Corporation
P.O. Box 620632
Woodside, Ca. 94062
408 255-3216
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