Tuesday, May 24, 2011

[JimsJobs] Silver Tail Systems based in Palo Alto, Ca seeks Director of Marketing

 

Silver Tail Systems provides behavior based fraud detection and prevention against business logic abuse on websites. Based in Palo Alto, Silver Tail is VC backed, and been in business for over 3 years. We currently have around 30 employees, but are growing rapidly. Silver Tail was founded by a team of fraud prevention experts who built anti-fraud and anti-phishing tools at eBay and PayPal. Combining experience with cutting-edge proprietary algorithms, Silver Tail has built highly scalable products that minimizes false positive rates and are extremely flexible at adapting to changing fraud attack vectors through the use of Silver Tail's unique behavior analysis algorithms. Silver Tail Systems Forensics and Mitigation products help divert and block bad behavior in real-time. Silver Tail customers are some of the largest sites on the Internet spanning multiple industries. We are cash-flow positive, growing rapidly and looking to add high caliber professionals to our team

Director Marketing (Must have superb lead generation skills, enterprise / client server environment, and very skilled in analytics and metrics tools) (security experience a plus)

Profile

Very strong communication skills – written and verbal
Excellent PowerPoint and copy editing skills
Team player – ability to coordinate with multiple groups
Ability to multi-task
Prior experience in a corporate marketing capacity for an anti-fraud or enterprise security software provider

Position Responsibilities

Essential Functions:

Work with the Silver Tail Systems marketing communications and product marketing teams to drive all aspects of demand creation and branding, including webinars, email campaigns, advertising programs, trade shows, newsletters, web content and design and participation in industry events and industry speaking opportunities.
Manage all press outreach, including contributed articles, panel participation, public speaking opportunities and the development of press announcements.
Working with the Silver Tail Systems marketing communication and product marketing teams, provide logistics support when required for Silver Tail Systems events, including site selection and site surveys, negotiation of venue contracts, production of collateral and graphic materials and local event support.
Assist in the development of product collateral, including web copy, data sheets, product briefs, PowerPoint presentations and White Papers. Work with the marketing communications and product marketing teams to develop Silver Tail Systems social media plan, including monitoring and response to posts, blogging, sourcing material from Silver Tail Systems' staff and maintaining a presence in key communities and developing new communities.
Develop and implement a Silver Tail Systems User Group community and supporting events.

Job Requirements

Mandatory:

Bachelors degree in a technical field. MBA preferred.
5+ years of experience in anti-fraud or enterprise security software.
Strong project management skills
Excellent written and verbal communication skills
Strong PowerPoint, writing, and copy editing skills as well as an eye for good graphic design
Demonstrated accomplishments in collateral development, demand creation programs and trade show/event development and coordination
Thorough understanding of multichannel marketing methodologies including: database analytics, e-mail marketing, web marketing, webinars, user groups, SEO, social networking, print media, direct mail and public relations
Occasional travel

Silvertail Systems is a leader in the anti fraud, analytics area in the rapidly expanding market of the WWW and Internet. We offer an outstanding compensation package as well as lucrative equity in our firm. Please send your information to Herbnj@gmail.com

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