Ecommerce Manager – San Francisco, CA, Full-time
Our client is searching for an experienced Ecommerce Manager to lead and manage online sales and marketing. The ideal candidate will have strong marketing skills, especially in the ecommerce environment, top-notch project management skills, and the ability to work and communicate with multiple departments and offices. You will be up-to-date on strategies and best practices related to ecommerce development and eager to take on new challenges daily. You will have solid experience in the direct mail industry with a strong understanding of DM metrics for success. We are looking for someone who is as creative as you are data-driven—a visionary that will help elevate our ecommerce business in a very competitive industry. They are seeking an individual with the ability to work at management level, but willingness to provide hands-on support where/whenever necessary. Additionally, it's important that this person has a solid understanding of logistics/fulfillment, strong knowledge of search engine marketing and optimization, as well as affiliate marketing; experience with tracking software applications; and a track record of success in past performance.
Responsibilities:
Oversee daily operations related to our primary ecommerce website, including sales transactions and data synchronization as well those of other our other web properties
Manage website content, including development of creative and product merchandising
Manage and strategize distribution of video content as well as other site features and functionality
Oversee and optimize of search marketing (SEO, SEM) and other online advertising projects, including affiliate marketing program and adwords
Oversee Email Marketing Manager in optimizing email strategy, including utilizing aggressive testing to maximize campaign performance and isolate campaign effectiveness.
Develop and execute comprehensive social media strategy
Develop and execute mobile and tablet marketing strategy
Maintain leading edge understanding of the use of our tools and software platforms
Work closely with programmers to set up tracking codes and ensure data and reporting accuracy of campaigns.
Develop, manage and prepare reports and data exports from web campaigns.
Analyze and track performance results; be ready to adjust approach accordingly; provide ongoing recommendations for increasing sales and profitability
Stay up-to-date with the latest online marketing techniques and strategies; research and recommend new initiatives
Manage team of ecommerce professionals
Maintain accurate, timely and well organized computer and paper files
Other responsibilities and opportunities as assigned
Qualifications:
B.A. or B.S. degree, preferably in related field
Minimum of 5–7 years of ecommerce management experience
Minimum of 2–3 years of direct mail industry experience
Experience harmonizing online activities with offline activities in a multi-channel environment
Strong email marketing background; experience with ExactTarget a big plus
Strong analytic and quantitative abilities; fluent in Excel
Experience with web design software and basic knowledge of HTML; must have a good eye for strong web creative
Strong knowledge of web analytics tools such as Google Analytics and SEO tools. Ability and drive to teach yourself how to use unfamiliar software
Broad knowledge of Internet technologies: content management, customer service applications, financial systems, and ecommerce transaction systems, including Commerce Server
Broad knowledge of social media platforms, especially Facebook, Twitter, blogosphere
Proficiency with MS Office
Ability to develop a strong working knowledge of our products
Capable of working independently, as well as part of a team
Able to come up with multiple creative solutions and be open to other suggestions
Strives for excellence in performance and associated results
Exhibits initiative and possesses an innovative attitude
Seeks out and embraces change, continuous improvement and flexibility
Values honesty, integrity and accountability towards co-workers, customers and business partners
Must be responsive and have great follow-through on assignments
Strong commitment to planning, organizing, and documentation
Strong attention to detail and a commitment to quality
Positive, can-do attitude
Strong proactive communication, project management, and leadership skills
Be self-motivated, driven, able to articulate his/her vision
Ability to prioritize, multi-task, and handle pressures and deadlines
Must be able to provide strong work references
Must be authorized to work in the US for any employer
This company is located in downtown San Francisco, near MUNI and Bart.
Full-time employees are eligible to enroll in Medical, Dental, Vision, and Life benefits as well as 401(k) after 90 days. Other benefits include product discounts and PTO accrual. No agencies please. Sorry, we are not able to provide sponsorship. This company, Inc. is an EOE.
Qualified candidates please email resume to
Kaira.sf@gmail.com
Lighthouse Management Group
www.lighthousemg.com
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