Friday, October 21, 2011

[KITlist] CONTR: Social Media Campaign Strategist (Remote, Any)

Please direct your responses to: https://crimsonportal.secure.force.com/FCMS__CMSLayout?jobIds=a0K30000003sC1UEAU&page=JobDetailPage&sessionId=&jobSite=default&p=Candidate

Social Media Campaign Strategist

As part of Crimson Consulting Group's Interactive Services, our firm is in need of a Social Media Strategist to design and develop a campaign strategy for a B2B product aimed at the technology buyer.

Responsibilities include but will not be limited to:
• Lead discovery sessions and document client requirements
• Develop integrated social media campaigns for an IT audience
• Enable the campaigns to achieve measurable impact for:
1. Increasing overall awareness
2. Increasing social engagement
3. Increasing brand relevancy to this audience
4. Integrating awareness success into consideration and lead management

MUST HAVE:
• 3-5 years of experience in campaign strategy role
• Experience developing social media campaigns for the IT audience
• Experience developing and managing integrated marketing campaigns that include social media
• Experience in establishing and tracking social media metrics
STRONGLY PREFER:
• Experience with an interactive agency and/or a strategy consulting firm leading client strategy projects
• A solid portfolio of social media marketing projects
Location: Remote, (off-site flexibility)
Duration: 3-6 months, (part-time)

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