The Role: Demand Generation Manager (Full-Time 30 Hours Per Week)
The Location: Austin, TX
Planview is a portfolio management market leader that enables decision-makers across the enterprise to balance strategy with people and money. With a singular focus on portfolio management, we are the only company combining customer-driven software, unmatched domain expertise, and proven best practices to solve each customer's unique business problems. We are currently searching for a talented and experienced Demand Generation Manager.
The Demand Generation Manager will report directly to the Vice President of Marketing to develop and manage a variety of campaigns that focus on their newest markets. This will involve producing global webcasts, podcasts, virtual and in-person conference events, industry trade shows and database building to support marketing and sales efforts. The Demand Generation Manager will be responsible for achieving key marketing metrics of performance and may include some travel (up to 10%).
Your Required Skills & Qualifications:
•You have a bachelor's degree in marketing, business or a related field
•You possess five or more years of experience in demand generation and online marketing in a b2b environment
•You have established experience developing and executing a sustainable demand and lead generation process, conversion programs and integrated marketing campaigns providing measurable growth in specific solution areas
•You have the ability to analyze market dynamics, target buyers and domain expertise as input to defining messaging and developing a demand generation strategy to achieve objectives
•You can create and drive an integrated lead generation program that delivers on pipeline goals and cross-sell/upsell opportunities for the specified market
•You have a team player mentality and can work closely with sales team and internal and external contacts to facilitate and improve the campaign performance
•You have experience managing demand generation tools, SMEs for content development, resources and agencies for campaigns and programs, and reporting on results
•You have experience with CRM and marketing automation software
•Experience with Pay Per Click, e.g. Google Adwords, is a plus
•You have excellent time management skills with the ability to prioritize
•You are a strong interpersonal communicator with the ability to influence others without formal authority
Why work for us?
Planview is an established company with a twenty-year history of dynamic growth and presence as a market leader. We offer an outstanding compensation package and benefits with opportunities for performance-based bonuses. Our reputation is solid, we have enthusiastic and involved leadership and we are projecting continued growth.
Interested candidates should send their resume, including salary history to our recruiting team at 56006@resumereviewteam.com. Qualified applicants will be responded to as quickly as possible.
Please note: Applicants for employment in the U.S. must possess work authorization that does not require sponsorship for a visa now or in the future. Criminal background check required.
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