Tuesday, January 22, 2013

[KITlist] Director, Product Marketing (SF Bay Area, CA)

Please direct your responses to: http://hire.jobvite.com/j/?aj=owZOWfwZ&s=Kit_List
to apply.

OVERVIEW AND OPPORTUNITY

Launched in 2008, Glassdoor is leading the way in Social Recruiting. Our founders are the same visionaries behind Expedia, TripAdvisor and Zillow. Glassdoor is a high-growth startup in a multi-billion dollar market category.

If you've used Glassdoor, you know it changes the way job seekers decide which company to work for. What you may not know is that Glassdoor provides Employers with a unique way to influence, target and hire the best-fit candidates. Glassdoor has more than 800+ customers (like Facebook, Walmart.com, Nordstrom, PNC Bank, Riverbed) and helps them find and hire top-talent.

Glassdoor has a free offering that provides a low-risk way for Employers to get started. We offer two premium products to employers – Enhanced Employer Profile (EEP) and JobAds. This freemium model is disruptive in the Social Recruiting market.

And as a fast-paced, startup – we need people that are hands-on and excited to take on the impossible. If you're one of these people, then this is a perfect opportunity to join a truly innovative company at a time of amazing growth.

Job Summary:

Glassdoor is looking for a rockstar to run Product Marketing. In this position, you will communicate our unique product vision. You'll craft our product positioning and value propositions and train our sales team on how our products are unique and compelling. You'll run product launches and ensure all teams are ready to fire on all cylinders. You'll get to put your fingerprints on how we communicate our product strategy. You'll own competitive intelligence. To be a good fit for this role, you need some technical product experience, perhaps a computer science/engineering degree, as well as kick-a$$ presentation and communication skills. You have to be able to articulate why one product is better than another and be really passionate about it.

This position reports to the VP of B2B Marketing.

Key Responsibilities:

•Develop our product positioning / key messages for our product line
•Create and update our product pitches/sales presentations, sales tools and collateral
•Run and drive our product launches
•Speak at conferences and webcasts on Social Recruiting & Employment Branding best practices
•Create product videos to share our differentiation with prospects and customers
•Create marketing content to promote new releases of our free and paid products
•Produce content / blogs for how our solutions solve specific use-cases for key customers
•Gather competitive intelligence and train the sales team
•Give input to product management on product enhancements

Key Qualifications and Requirements:

•Bachelors degree
•8+ years of product marketing experience
•Computer Science or Engineering background
•Experience as a product marketer or sales engineer is a plus
•You live high-tech software product marketing best practices and have done all the typical deliverables
•You know the difference between inbound product management and outbound product marketing….and know that you prefer outbound product marketing
•You've run a product launch before
•You've interviewed customers and documented how the product has delivered benefit
•You are skilled at collaborating with product management, engineering and customers to come up with great ideas for content
•You've trained sales people and have seen them immediately use what you taught them with prospects
•Strong reputation as a poised and compelling presenter
•Strong writing skills (ie someone else won't need to rewrite or edit your content)
•Experience with up-selling customers from free trial or open source products to paid solutions
•Strong analytical and synthesis skills, high intellectual power

Click <a rel="nofollow" target="_blank" href="http://hire.jobvite.com/j/?aj=owZOWfwZ&s=Kit_List">here</a> to apply.


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