Shutterfly is seeking a Senior SEO Specialist to fill a critical role in the company's rapidly growing in-house search marketing team. This position reports to the Director of Search Marketing and will work closely alongside Shutterfly's SEO Manager, a team of paid Search Marketing Managers and an Online Media team.
The Senior SEO Specialist will play an integral role in many areas of Shutterfly's natural Search Engine Optimization (SEO) practice, including link development, on-site optimization, research & reporting. In addition, this position will help manage and support Shutterfly's SEO agencies.
The ideal candidate is self-motivated and has a passion and genuine curiosity for the practice of search engine optimization. The person in this role will be expected to contribute new ideas and strategies to keep the program on the cutting edge in this rapidly evolving medium.
QUALIFICATIONS & CHARACTERISTICS:
Experience working in SEO – either at an agency, or as part of an in-house SEO practice
In depth understanding of how to best align on-page and on-site components with keyword volume and other variables to maximize impact
Familiarity with the role in-bound links play in search rank and specific ideas for how companies can encourage organic, targeted linking from among their loyal customers and other groups
Inquisitive minded with experience applying disciplined testing and learning to identify opportunities
Up to date understanding of search engine ranking signals and firm ideas about their likely evolution
Discipline to work independently with a keen attention to detail and ability to meet established deadlines
Proven ability to handle multiple projects, prioritize tasks and meet deadlines
KEY REQUIREMENTS:
Familiarity with HTML – ability to read and interpret Web page source code
Proficiency working in Microsoft Excel to manipulate data to reveal actionable insights
BA/BS degree.
Exceptional analytical, planning and project management skills. Strong spreadsheet, word processing and database skills.
Outstanding verbal and written communication as well as interpersonal skills.
Ability to succeed in a fast-paced, matrixed environment
Exceptional attention to detail and ability to effectively multi-task in a deadline driven atmosphere.
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