I am currently looking for a International Web Marketing Manager in Palo Alto CA. Kindly review the job description below and see if it might be an option worth considering. I can be reached at djpuetz@pacbell.net any time between 8:30am to 5:30pm Pacific, Monday-Friday.
Job Description:
The International Web Marketing Manager will be responsible for managing the strategy and execution of VMware's international web sites in Europe and for driving localization across our site in Europe . You will be responsible for our global web sites in Europe and work with the local marketing teams to drive web marketing strategy, localized content and programs that educate and inform our International web visitors, increase demand generation and project VMware's brand.
Responsibilities:
• Provides direction and vision to expand VMware international web marketing efforts and to support the marketing strategy in Europe
• Build web based metrics to optimize the user experience and drive increased online leads, sales and revenues.
• Manage execution of the company's social media strategy
• Create and sustain local country sites to support the regional marketing efforts
• Partner with globalization team to implement globalization strategy and business processes
• Help manage work sent to external outsourcing production vendor
• Work closely with the local marketing teams to plan and implement our globalization strategy across Europe
• Oversee all localized web-related marketing initiatives, content and materials
• Provide guidance and leadership on a strategic and tactical level to ensure that best practices for localization are accomplished across all of Europe
• Monitor and implement industry best practices for international web marketing and adapt for VMware
Preferred Requirements:
• 7+ Years in an IT or web related discipline, with 5+ years managing global web based development projects
• Proven track record of successfully managing international web marketing efforts and new product launches
• Manage translations of new product rollouts and ensure marketing associates review regularly for language and cultural consistency
• Strong Interwoven experience and other CMS experience
• Deep knowledge of international markets: Europe a must, Asia/LATAM a plus
• The ability to build solid cross-functional relationships and work with all levels within an organization
• Ability to multi-task and lead delivery of projects consistently on time and with accuracy in a very fast-paced environment and consistently meet business goals
• Strong online marketing experience at both the strategic and tactical levels including proven experience in SEO
• Technical background or competency (HTML, Web development tools, Web analytics, Innovations)
• Superior verbal/written communication, teamwork, and interpersonal skills to work across multiple constituents
• Strong facilitation, leadership, influencing and analytical skills able to prioritize and smoothly manage multiple tasks
• Masters Degree a plus
• Strongly prefer fluency in French and German or any other European languages
