This is a 40 hours per week, 6 months contract, with contract to perm conversion, working onsite at the client's offices in Redwood City, CA. This is a W-2 role as a Stage 4 Solutions' employee, health benefits offered.
Responsibilities:
• Directly manage the design, development, execution and measurement of regional demand generation and lead nurturing programs within the Marketo Marketing automation system
• Manage and distribute program reporting to all key stakeholders; analyze performance data with the goal of making improvement recommendations
• Actively manage the flow of leads through the lead lifecycle (capture, nurture, score, distribute, close) in Marketo and Salesforce
• Work with regional marketing teams in capturing leads from across all marketing activities (digital, local events, tradeshows, etc.) and loading in to Marketo
• Develop and manage a set of agreed-upon SLAs for lead feedback from sales (invalids, nurture, recycle, etc.)
• Monitor and provide ongoing optimization support for lead qualification thresholds (lead scoring and distribution)
Requirements:
• 5+ years experience in B2B marketing operations
• 2-4 years of experience with Marketo and Saleforce
• Proven ability to build and manage a shared demand waterfall with sales utilizing Sirius Decisions methodologies
• Extensive experience in working with sales, sales operations, marketing, and IT teams in developing and implementing processes, business requirements, and systems
• Expertise with MS Office applications; strong familiarity with HTML and Java script for creating landing pages and emails to support campaigns
• Bachelor's Degree required; MBA preferred
Please submit your resume to our network at http://www.stage4solutions.com/careers.html (please apply to the Marketing Operations Manager (Redwood City, CA) position).
Please feel free to forward this project opening to others you think may be interested.
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