Thursday, March 26, 2015

[KITlist] Customer Support/Social Marketing Specialist (San Jose, CA)

 

Please direct your responses to: ignacio.lopez@netgear.com

 


Job Description

This is a Customer Support/Social Marketing Specialist position and requires basic understanding of networking products with a passion to support our customers via our social media channels.

The Customer Support/Social Marketing Specialist will have a broad range of responsibilities within the Corporate Marketing Department. The candidate's primary focus will be on customer support through social media, and he/she will manage the dedicated NETGEAR Twitter Support page, working closely with the NETGEAR support department and agencies. This candidate will be the marketing voice of NETGEAR on our support social properties, and through the use of new, innovative tools and technologies, will help drive an amazing customer experience. As a Brand Advocate within the Corporate Marketing Department, you'll be one of our brand experts, and can help guide our business partners and vendors on how to represent the brand through social. As part of the Corporate Marketing team, you may also gain hands-on experience in other marketing projects as they come up, including the development of marketing collateral, event and tradeshow graphic development, PR coordination, video creation, and other ongoing Corporate Marketing initiatives.

Key responsibilities include but are not limited to the following:

- Manage the NETGEAR Twitter support presence, coordinating technical support questions with the NETGEAR support team. Report on activity, brand perception measurements, and other analytics as it pertains to NETGEAR social support presence. Use existing tools to track performance (and report) across all social media channels.

- Using social monitoring tools, capture customer feedback on other social sites (Facebook, etc.) and reach out with pro-active support.

- Provide ongoing reporting to product development teams to share customer feedback that can be used to help innovate our future product development.

- Evaluate new tools to help social and support members track progress toward goals.

- As part of the NETGEAR social team, help build campaigns that would be leveraged across both the support social page and the corporate social pages, and make sure messaging is consistent between all social channels.

- Where applicable, assist with the management of Corporate Marketing projects, including collateral, events, PR, videos and other projects as assigned.

- Coordinate distribution of key content that can be used across multiple regions and multiple platforms (social, blogs, byline articles, etc.).

Desired Skills and Experience:

-Education: BS degree in Marketing, Advertising, Communications, or relevant technical degree.

- Social Media: Must be a heavy user of social media properties – Twitter, Facebook, LinkedIn, and others.

- Excellent verbal and written communication skills

- Roll-up-your-sleeves attitude and self-starter

- A passion for networking products, social media and building an amazing customer experience.

- Must have a good understanding of computer networking principles

- Basic or Intermediate knowledge of Adobe Creative Suite products a plus (Photoshop, Illustrator, and InDesign), and Microsoft Office Suite (excel, powerpoint, etc.) is a plus.

-3-5 years relevant experience

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