Please direct your responses to: jobs@druva.com
Channel Marketing Manager
Responsibilities:
Create and deliver innovative channel programs that increase awareness, generate leads, strengthen customer/channel relationships and builds sales opportunities.
Work directly with channel partners, customers and internal stakeholders on marketing plans and activities.
Impact channel pipeline by launching results-driven joint marketing programs with partners.
Understand company needs, ensure channel marketing aligns with pipeline and marketing objectives. Obsessively track, measure and report back to the business on key performance indicators and overall effectiveness of channel strategy.
Responsible for partner communications: developing and sending partner communications on an ongoing basis.
Develop compelling messaging and offers to motivate the audience to take desired action.
Skills & Requirements:
Candidates should have a minimum of 4 years of B2B marketing experience and at least 2 years of managing channel marketing programs, ideally with global experience.
Experience in working with the channel and an understanding of channel needs and how to meet them, including a demonstrated strength building and developing partner-marketing relationships.
Experience in marketing including event, email, and web-based marketing as they relate to partners, with an ability to develop integrated marketing programs incorporating appropriate elements to achieve desired outcome.
Adept at understanding the partners, industry and products and developing impactful messaging that resonates with the audience.
Proven ability to build relationships and collaborate with both internal and external groups such as channel partners, product marketing, executives and sales.
Demonstrate initiative in proactively strategizing on new programs and how to consistently prioritize and manage multiple tasks from concept through implementation, and deliver quality outcomes on time and on budget.
Location: Sunnyvale, CA
Please send your resume to jobs@druva.com. Please indicate the position you are interested in and your full name on the subject line (e.g. "Channel Marketing Manager – Your Name").
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