Please direct your responses to: http://jobs.channel-impact.com
Position Overview:
Channel Impact is seeking a junior Channel Marketing Specialist. In this role, you will be creating marketing content, assets, training programs, and demand creation material along with marketing communications targeted at our client's partner base. You will play a key role in developing marketing materials that range from Go-to-Market planning, channel marketing enablement, and channel acceleration: plans that drive awareness, preference and adoption of our client's products and services with resellers.
"To" Partner programs: value creation of the client's brand and go-to-market to attract and engage the channel for new and existing relationships. Includes sales training programs for regular cadence/communications to include product/solutions launches and key initiatives.
"Thru" Partner programs: value extension on the Partner's brand for the client's products, programs and services that translate into incremental opportunities for acquisition, leads pipeline, bookings and services.
"With" Partner programs: Co-marketing programs that help partners attract new customers to the client, up-sell/cross-sell opportunities that generate leads and pipeline opportunity, drive customer engagement both online and offline, reward partner performance, and build partner loyalty.
This is a W2 opportunity at Channel Impact.
Responsibilities include, but are not limited to:
Create Messaging and Content for Partner Portal, Monthly News Letters, and Outbound Channel Communications
Manage Partner Portal – Vendor Mgmt for new content upload, Design, Flow, Layout revisions as necessary
Synthesize Data & Draw Conclusions on Data– Competitive Vendor Comparison of VAR channels, Partner Gap Analysis (Country by Country & State by State (for US)
Create Onboarding / Welcome Kit for each Partner Type (Platinum, Gold, Silver)
Project Manage Partner Training Events (onsite at the client and/or onsite with Partner)
Skill Sets:
5+ years Channel marketing experience with expertise in partner communications
Excellent writing skills
Strong Power Point skills
Social Media acumen preferred
Web marketing experience
Analytical Thinker that can use data to make correlations and drive abstract decisions
Very good at Execution
Apply at http:jobs.channel-impact.com
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