Tuesday, September 24, 2013

[KITlist] Campaign Specialist (San Jose, CA)

 

 
Please direct your responses to: jeannie.fernandez@experis.com

Campaign Specialist
Location: San Jose, CA or RTP NC
Duration 12 mos+ (renewable on a quarterly basis)

Experis has a Campaign Specialist for our client. This position is to support the team to achieve database marketing execution, define, execute, manage, track and analyze marketing campaigns and initiatives.

Requirements:
- Minimum of 5-7 years of experience with a strong track record in demand generation, direct marketing, database marketing and/or internet marketing and a strong aptitude for learning tools such as Unica, Eloqua, Marketo, Epiphany, Business Objects, Siebel Analytics, SAS, SPSS, and Excel, Visio, Tableau
- Strong knowledge of privacy and permission marketing
- A BA/BS degree or equivalent experience is required

Key skills required:
- Sound project management skills
- General knowledge of database structures and marketing campaign flows
- Strong analytical and organizational skills, the ability to multitask and attention to detail
- Strong client facing consultancy, ability to work across all levels within a global organization
- Strong communication and Presentation skills

Desirable skills:
- Account management and experience of working in an International company/environment
- Experience working with an off-shored marketing support centre will be an advantage
- Fluency in French, Spanish or Portuguese would be an asset

Duties:
- Define campaign objectives and agree success measurement criteria
- Coordinate Campaign Management, set up, ensure completion and answer any follow up questions/concerns
- Ensure target segmentation is clearly defined and agreed to meet program objectives
- Confirm and agree definition of data sources and contact journey
- Set up call centre briefing, if required
- Communicate, agree and facilitate program deliverables and timetable
- Define testing criteria
- Coordinate activities with creative agency
- Manage and act as liaison with all campaign stakeholders to ensure successful campaign execution

Send qualified resume to jeannie.fernandez@experis.com for immediate consideration

__._,_.___
Reply via web post Reply to sender Reply to group Start a New Topic Messages in this topic (1)
Recent Activity:
****************************************************************
Join the new KIT Resources List!
You'll get job tips, notices for free or low-cost career events, services, and job fairs. Just send an email to:
KITlistResource-subscribe@yahoogroups.com

Please go to www.KITlist.org to join, post jobs, or see our FAQs. If you have any comments or questions, you can reach us KITmoderator@KITlist.org.

By using the KIT List you agree to comply with the Terms of Use on the site, and will not use discriminatory employment practices. The KIT List is a service of Connelly Communications, Inc.
   
TO UNSUBSCRIBE:    
Replying to KIT emails with an "unsubscribe" request does not work.
Instead, just send an email (from the same account you used to subscribe) to KITlist-unsubscribe@yahoogroups.com. If you are still receiving emails after a few days, please email us at KITmoderator@KITlist.org and we will manually remove you. Thanks!
.

__,_._,___