Please direct your responses to: jobs@druva.com
Marketing Program Manager, Demand Generation
Responsibilities:
Proactively drive demand generation programs from planning and execution, to tracking results.
Understand company needs, ensure programs align with pipeline and marketing objectives.
Develop compelling messaging and offers to encourage prospects to take action.
Collaborate effectively with various groups/individuals to solicit input for messaging development and for content and design development.
Leverage your knowledge of the marketing to sales funnel, lead scoring, nurture, reports/dashboards to build and track campaign success.
Skills/Experience:
Candidates should have a minimum of 4 years marketing experience and at least 2 years managing demand generation programs.
Experience with various marketing channels including email, web, events. Must demonstrate successful track record with email marketing/campaigns.
Adept at understanding the audience and developing successful messaging that resonates with them.
Proven ability to collaborate with various functional groups such as product marketing, executives and sales. Demonstrate initiative in proactively strategizing on new programs and how to undertake them.
Must have prior experience with Salesforce and Marketing Automation (experience with Marketo a plus) with hands on experience in program reporting and leveraging metrics to develop programs and analyzing ROI.
This is a great opportunity for someone who is looking to take the next step in his or her career.
Location: Sunnyvale, CA
Please send your resume to jobs@druva.com. Please indicate the position you are interested in and your full name on the subject line (e.g. "Marketing Program Manager – Your Name").
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