Tuesday, August 6, 2013

[KITlist] Senior Marketing Manager, Japan Online (San Francisco, CA)

 

Please direct your responses to: jobs@thesagegroup.com

The Sage Group is seeking a Senior Marketing Manager, Japan Online to work for a well-known global retailer in San Francisco. This person will develop and manage direct response and customer acquisition marketing for the Japanese market.

Responsibilities Include:

- Spearhead and implement all direct-response marketing channels for Japanese retail site to generate profitable and new online customers.

- Develop awareness and brand strategies to produce qualified traffic to the sites.

- Lead and manage all agency partner relationships for the Japan online business (SEO and digital agency, etc.).

- Foster internal cross-functional relationships to build an effective technical infrastructure to operate and expand direct-response marketing channels in the region.

- Manage search marketing vendors to optimize paid search campaigns.

- Partner with affiliate marketing vendors both locally and abroad to grow and expand affiliate business in Japan.

- Manage organic search optimization across brands working with internal stakeholders and third party vendors.

- Manage online display ads including brand awareness building and retargeting efforts across brands in Japan.

- Manage delivery of regular performance reports for digital marketing programs in Japan.

Skills Required:

- 5+ years of search experience preferably at an agency or online retailer

- Previous experience managing affiliated

- 4+ years of overall business experience, preferably with a strong online marketing background

- Technical proficiency in common online technologies including tracking and analytics platforms such as Omniture or Google Analytics

- Fluency or knowledge of the Japanese language

- Experience in the Japanese business culture

- Ability to travel occasionally to Japan

Timing: 6+ months

Start: ASAP

Location: San Francisco

PLEASE INCLUDE REFERENCE # 5740 IN THE SUBJECT LINE OF YOUR RESPONSE!

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