Thursday, September 8, 2011

[KITlist] Senior Manager/Director Outbound Marketing (Santa Clara, CA)

Please direct your responses to: kepstein@drobo.com

Sr. Mgr / Director Outbound Marketing

COMPANY

Drobo (aka "Data Robotics") is the "Small Box, Big Storage" company.

We´re still private but doing very well (hundreds of thousands of units shipped, revenues growing, , over 100 employees, backed by top-tier venture firms.

We´ve made sophisticated (but simple-to-use) storage solutions for professionals, and recently and entered the small-medium business (SMB) market.

POSITION

We´re looking for a senior person to drive (and DO) awareness-building and lead-generation campaigns.

1. Hands-on / individual contributor as well as a manager.

2. Experience in outbound marketing for $300-$5,000 appliances, through channels ranging from etail (e.g. Amazon) to DMR (e.g. CDW) to value-added resellers (VAR).

3. Direct, aggressive, recent hands-on experience as a Product Marketer in Storage or appliances or related fields; ideally a technical background (academic degree or experience)

4. Superior written & verbal communication and presentation skills. Must be a brilliant marketing writer / content creator, as well as a program manager. Understand target audience, write compelling marketing content, set up program using content to drive & capture leads and measure the metrics.

5. Ironclad organizational skills and discipline.

In short, you need to have a perspective and want to own the marketing success of Drobo – and be able to accept all suggestions but politely maintain a vision (e.g, able to push back on anyone including the CEO).

Walk in and tell the VP of Marketing what you think Drobo is doing well from a marketing perspective, what you think it´s lacking to succeed in the market and sales channel, and a reasonable top-5 list of specific bits of marketing material and/or programs you feel are needed ASAP.

REPLY TO: kepstein@drobo.com


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