Please direct your responses to: suzanne.white@techworkers.com
The Cisco Services Sr. Marketing Manager will be responsible for working directly with Cisco Field Marketing Leads, Field Sales, and key Cisco Marketing Leaders to develop a robust, innovative Service Marketing Plan as well as to drive exceptional implementation and thorough results reporting on that plan. This position will need to develop a keen perspective and understanding of what sales tools, campaigns, information, sale enablement activities, and programs are needed for the Field to drive Service sales and adoption.
The position also requires collaborating with multiple global stakeholders to develop and execute training development to help drive program adoption and bookings. The position requires a minimum of 8-10 years Marketing Management experience, including a services background. The position reports directly to the theater Services Marketing Director.
Key responsibilities:
- Formulate and execute a marketing plan/strategy with the objectives of increasing service revenue, building pipeline and opportunity, and adoption of service offerings.
- Lead the development of marketing enablement deliverables such as: marketing campaigns, internal and external websites, social media, success stories, sales tools and collateral material, training, SPIFFs, etc.
- Support the Service Marketing plan aligned to each of the market segment priorities and go-to-market strategy
- Use data driven tactics to identify solutions
- Develop/enhance effective closed loop program to provide proactive visibility for services opportunities
- Build lasting collaborative relationships with Field Marketing and Sales to better understand their needs and translate them in to sales enablement tools
-Report marketing program results and prepare presentations to report results to management
- Maintain expertise on Cisco´s company, products, services, programs, competition and market
- 8-10 years of Marketing experience with an excellent track record in building strategic plans based on the needs of the Field
- Experienced in designing and implementing strategic marketing plans, including awareness, targeted marketing, training, incentives, communication and change management
- Ability to interact & communicate with multiple cultures
- Services experience (Knowledge of Cisco services and organization)
- Ability to communicate to all levels of management
- Results oriented, excellent business and communication skills
- Strong written and oral presentation skills
- Ability to project manage multiple large and complex projects with multiple distributors
- Superior interpersonal, teamwork, and collaboration skills
- Ability to negotiate and influence actions of stakeholders
- Ability to resolve conflicts
- Ability to identify, prioritize and deliver tangible results using sound business practices
- Ability to innovate and identify industry leading best practices
- Typically requires BS/BA degree or equivalent plus 8-10 years related experience
------------------------------------
********************************************************************
Read the new KIT List blog at www.kitlist.wordpress.com for job tips and to connect to our community!
Please go to www.KITlist.org to join, post jobs, or get answers to common questions. If you have any comments or questions, you can reach us directly at KITmoderator@KITlist.org.
By using the KIT List you agree to comply with the Terms of Use on the site, and will not use discriminatory employment practices. The KIT List is a service of Connelly Communications, Inc.
TO UNSUBSCRIBE:
Replying to KIT emails with an "unsubscribe" request does not work.
Instead, just send an email (from the same account you used to subscribe) to KITlist-unsubscribe@yahoogroups.com. If you are still receiving emails after a few days, please email us at KITmoderator@KITlist.org and we will manually remove you. Thanks!Yahoo! Groups Links
<*> To visit your group on the web, go to:
http://groups.yahoo.com/group/KITlist/
<*> Your email settings:
Individual Email | Traditional
<*> To change settings online go to:
http://groups.yahoo.com/group/KITlist/join
(Yahoo! ID required)
<*> To change settings via email:
KITlist-digest@yahoogroups.com
KITlist-fullfeatured@yahoogroups.com
<*> To unsubscribe from this group, send an email to:
KITlist-unsubscribe@yahoogroups.com
<*> Your use of Yahoo! Groups is subject to:
http://docs.yahoo.com/info/terms/
