Please direct your responses to: http://www.frontrange.com/careers/
FrontRange Solutions is seeking a Director of Corporate Marketing who will play a key role within the marketing team, for planning and executing marketing campaigns (inbound and outbound) and direct touch to generate new prospects and qualified leads to help meet or exceed revenue goals for FrontRange. This position will develop and drive integrated marketing programs consisting of best practice marketing mix elements that generate quality marketing pipeline prospects that will ultimately be passed as Sales Ready Leads to Sales and Partner account teams. Also, this role will be responsible for Public Relations in support of building the FrontRange Brand and Awareness as well as North America Field Marketing. This position reports to the CMO.
Responsibilities:
Responsible for integrated marketing campaigns from inception to end results by understanding the global regional field's needs and ensuring alignment with global sales objectives
Plan, organize, develop and execute marketing programs, industry events, user groups and other activities to generate qualified leads and drive sales
Work with product, channel and alliance marketing teams to create campaigns
Coordinate event venues, speakers, logistics, surveys, operations, and lead flow
Manage the Corporate and Americas Field Marketing program budget and vendor contracts
Track program results, measure program success, and report metrics
Manage Americas Field Marketing calendar and align with corporate and partner programs
Manage and direct field marketing and sales development (telemarketing) teams
Attend trade shows and events to market products
Keep abreast of industry trends, competition, and new opportunities
Develop understanding of product line and value chain
Requirements:
Ideal candidates will possess most or all of the following qualifications:
BS/BA Degree with 7-10 years of enterprise marketing experience, with PR, Corporate, Field, and Partner marketing background
Proven track record of successfully partnering with sales management
Experience with developing integrated, multi-touch marketing plans to take customers on a journey
Experience with industry C-level events and CIO roundtables for large enterprise customers
Enterprise software background with strong IT Service Management knowledge
Experience with sales and marketing automation systems a plus
Self-motivated, innovative, collaborative, multi-tasker, creative and analytical
Excellent oral and written communication skills
Proven ability to excel in a fast-paced environment is extremely important
Strong team player with a positive attitude
Travel < 20%
Location: Milpitas, CA, US
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