Founded by filmmaker George Lucas, THX is at the intersection of media and entertainment, collaborating with filmmakers, video game developers, consumer electronics manufacturers, automakers, movie studios and theatres to develop THX Certified products and THX Technologies that deliver immersive entertainment experiences. Products featuring THX are of the highest quality in their class, whether in the cinema, in the home, or on the go.
Job Summary:
THX is seeking a highly energetic and organized B2B/C public relations professional to join our marketing team. This person will drive and manage a broad range of Marketing Communications and PR activities including release writing, high-level messaging, media outreach, agency management, thought leadership, events and programs that drive THX brand awareness and product value with consumers and partners (CE, Auto, A/V, Cinema, Studios.) We are seeking an individual who has perfect written and excellent verbal skills, is a great team player with a fun, positive and can-do attitude. This position reports to the VP of Marketing.
Responsibilities:
• Develop and drive the communications plan and public relations strategy, roadmaps and support for the THX brand and products targeting consumer electronics manufacturers, content creators/directors, Hollywood studios and production facilities
• Draft press releases and media messaging for vertical industries including CE, Auto, Cinema, A/V and Hollywood studio/production facilities – provide samples
• Manage the operational PR efforts; closely manage agency and collaborate with partner PR teams
• Work with sales and product teams to understand road maps, key milestones, develop PR content, white papers, newsletters and special marcom projects
• Provide project management for various special marketing assignments
• Draft/manage story pitches, briefing documents, messaging, Q&A's, presentations, contributing articles, media training and speaker opportunities – provide samples
• Drive press outreach and cultivate/closely manage key reporter and blogger relationships
• Monitor results and create dashboards for internal/external communication – provide samples
• Work with internal thought leaders for each vertical business line
• Manager media/analyst contact lists and database for regular PR updates
Qualifications:
• Must be an extremely organized team player with a positive, fun, diplomatic and engaging personality – you get things done and everyone likes you
• Incredibly strong writer, presenter (internal), communicator and an emerging leader
• Must have experience working with ingredient brands or consumer electronics companies e.g., Dolby, DivX, SRS, DTS, Intel, Qualcomm, Broadcom, Samsung
• Must have experience negotiating with and closely managing PR agencies and teams
• Must have understanding of brand value and how to craft appropriate/engaging media messaging -- provide release/written samples
• Ability to work collaboratively across multiple teams and execute multiple projects at once
• Passion for technology, movies, gadgets and entertainment experiences
• Bachelor's degree required and a minimum of 5+ years of PR experience in consumer electronics
• Proficient with Microsoft Word, Excel and PowerPoint
• Requires some travel – domestic and international
THX is a small-company culture that provides a fast-paced environment where creativity and empowerment are encouraged and rewarded. Because we work hard, all full-time employees are offered a very generous benefits package and competitive salaries. THX is based in San Rafael, CA (Marin County) with easy access to San Francisco, the wine country and world-class mountain biking trails, hiking, surfing, windsurfing, sailing and schools. We like to work hard and play hard – and so do you!
All unsolicited employment agency resumes will not be considered; THX does not accept unsolicited resumes from employment agencies for any reason.
PLEASE APPLY WITH YOUR RESUME & SALARY REQUIREMENTS AT: http://www.thx.com/careers/
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