Thursday, August 27, 2015

[KITlist] Demand Generation Mgr -“ Early Stage Start Up (San Francisco, CA)

 

Please direct your responses to: http://www.stage4solutions.com/careers.html

Responsibilities:

• Understand target markets, solution offering, competition, etc

• Develop a marketing strategy, including metrics, tactics and required budget to obtain sales leads.

• Define marketing programs including email campaigns, SEO/SEM, webinars, social media and events.

• Execute marketing programs to generate leads; track metrics, analyze results and improve ROI of marketing activities

• Manage marketing prospect lists in Salesforce.com, as well as identify external source lists of key prospect groups.

• Manage installed base customer interactions and email communications

• Adjust marketing strategy based upon the metrics realized

Requirements:

• 2 to 5 years of hands on demand generation experience

• Experience with SaaS solutions, targeting SMB or education markets

• Ability to communicate effectively with customers and prospects via lead generation programs and manage lead generation programs

• Demonstrated analytical approach, understanding of core marketing and pipeline metrics

• Entrepreneurial, start up experience. Ability to work in a dynamic environment.

• Bachelor Degree

Please submit your resume to our network at http://www.stage4solutions.com/careers.html (apply to the Demand Generation Mgr – Early Stage Start Up (San Francisco, CA) role).

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