Monday, April 27, 2015

[KITlist] Director, Channel Marketing (SF Bay Area, CA)

 

Please direct your responses to: laura@pernixdata.com

 


Location: San Jose

PernixData is fundamentally changing how storage is designed and operated in virtual data centers. With groundbreaking technology, a seasoned team, and backing by the best VCs in Silicon Valley, we are well positioned for success. But we need your help…

We are seeking a Director, Channel Marketing to elevate the company's brand. This integral part of the marketing team will be responsible for ensuring the success of PernixData solution providers through effective marketing programs, consistent communications, content creation, and facilitation of day-to-day marketing activities with partners.

This position reports directly to the Vice President of Marketing and will work closely with the rest of the marketing and sales teams.

Key responsibilities include:

* Manage a formal program for MDF; Create and enforce marketing plans with partners that effectually utilize these funds

* Assist the PernixData field marketing and channel sales teams in getting lead generation activity going with partners

* Create and manage ongoing sales incentive and product promotion programs

* Create content for partner training and establish a methodology for ensuring partners receive ongoing education

* Own regular communications to the channel, including emails, newsletters, and webinars

* Maintain partner portal for content hosting, MDF management, lead workflow, etc

* Work with partners on joint marketing activities, including events, websites, emails, etc

* Work with product marketing to create channel specific content, including whitepapers, solution sheets, competitive analysis, playbooks and other channel sales tools.

* Provide feedback and direction so partner considerations are taken into consideration when making strategic company decisions

Desired Skills and Experience

* At least 10+ years Channel Marketing experience, with at least 3 years in a leadership position,

* Experience in the virtualization and storage spaces preferred

* Strong team player and influencer – able to build strong relationships yet push back when necessary

* Experience working with 3rd party vendors to build a PRM system from scratch

* Strong knowledge of Salesforce.com functionality and processes required

Please send resume to Laura Burden: laura@pernixdata.com

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