About Us:
MVU, Inc. (http://www.imvu.com) is an online social game where members use 3D avatars to meet new people, chat, create and play games with their friends. IMVU has reached 50 million registered users, 10+ million unique visitors per month and a $50+ million annualized revenue run rate. IMVU has the world´s largest virtual goods catalog of more than six million items, almost all of which are created by its own members. IMVU is available in multiple languages on both Windows PC and Mac platforms, and for mobile users via its IMVU 2Go iPhone application, available in the Apple App Store.
IMVU has been recognized frequently, including Best Place to Work for the past 2 years, Inc. 500/5000, 8th fastest growing private tech company in Silicon Valley over the past 3 years, and 87th fastest growing tech company in North America over the past 4 years. The company's CEO, Cary Rosenzweig, was recognized as The Most Admired CEO among emerging growth companies in 2010 by the San Francisco Business Times.
Founded in 2004, IMVU is backed by venture investors Menlo Ventures, Allegis Capital, Bridgescale Partners and Best Buy Capital and is located in Mountain View, CA. IMVU has been profitable since 2009.
So, what will you do?
The MARCOM Manager will report to the VP of Marketing. In this role, you will play a key part in successfully developing consumer messaging across multiple social and marketing channels, including email, in-product marketing, and Facebook. Key emphasis will be on understanding and mapping the customer life cycle in order to develop and recommend communication and marketing programs aimed at establishing IMVU brand as the industry leader in the next wave of social gaming.
Responsibilities:
Consumer Messaging: Effectively work in collaboration with the IMVU Marketing and Product teams to develop compelling consumer messaging and programs
Business Analytics: Conduct on-ongoing analysis and measurement of consumer messaging performance with the goal of continuous optimization.
Content Development: Contribute to content development and copy writing for marketing programs such as emails, newsletters, blogs, the corporate site and other consumer promotions.
Requirements:
3-5 years work experience in consumer marketing, e-commerce, direct response, customer life-cycle management, social messaging and online communication.
Solid understanding of consumer messaging and the ability to leverage multiple components of the marketing mix.
Impeccable project management skills with the ability to juggle multiple tasks and effectively prioritize in order to meet deadlines in a fast paced environment.
Goal oriented with a history of producing measurable results.
Strong strategic, written, interpersonal, communication and analytical skills.
Previous exposure to consumer insights and social marketing as a whole.
Positive can-do attitude and sense of humor A MUST.
Bonus Points:
Bachelor's degree in English, Advertising, Communications, Marketing or Journalism.
Experience with gaming, social media and/or Internet technologies.
Demonstrated desire and interest to work in the social gaming space.
How to apply:
Please join IMVU & play around before you apply. We'd like you to understand our products and work environment.
Please include a cover letter. Make sure to discuss why you are interested in learning more about IMVU. Job applications without cover letters will not be considered.
Equal Opportunity Employer:
IMVU is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.
------------------------------------
********************************************************************
Read the new KIT List blog at www.kitlist.wordpress.com for job tips and to connect to our community!
Please go to www.KITlist.org to join, post jobs, or get answers to common questions. If you have any comments or questions, you can reach us directly at KITmoderator@KITlist.org.
By using the KIT List you agree to comply with the Terms of Use on the site, and will not use discriminatory employment practices. The KIT List is a service of Connelly Communications, Inc.
TO UNSUBSCRIBE:
Replying to KIT emails with an "unsubscribe" request does not work.
Instead, just send an email (from the same account you used to subscribe) to KITlist-unsubscribe@yahoogroups.com. If you are still receiving emails after a few days, please email us at KITmoderator@KITlist.org and we will manually remove you. Thanks!Yahoo! Groups Links
<*> To visit your group on the web, go to:
http://groups.yahoo.com/group/KITlist/
<*> Your email settings:
Individual Email | Traditional
<*> To change settings online go to:
http://groups.yahoo.com/group/KITlist/join
(Yahoo! ID required)
<*> To change settings via email:
KITlist-digest@yahoogroups.com
KITlist-fullfeatured@yahoogroups.com
<*> To unsubscribe from this group, send an email to:
KITlist-unsubscribe@yahoogroups.com
<*> Your use of Yahoo! Groups is subject to:
http://docs.yahoo.com/info/terms/
