About Us:
MVU, Inc. (http://www.imvu.com) is an online social game where members use 3D avatars to meet new people, chat, create and play games with their friends. IMVU has reached 50 million registered users, 10+ million unique visitors per month and a $50+ million annualized revenue run rate. IMVU has the world´s largest virtual goods catalog of more than six million items, almost all of which are created by its own members. IMVU is available in multiple languages on both Windows PC and Mac platforms, and for mobile users via its IMVU 2Go iPhone application, available in the Apple App Store.
IMVU has been recognized frequently, including Best Place to Work for the past 2 years, Inc. 500/5000, 8th fastest growing private tech company in Silicon Valley over the past 3 years, and 87th fastest growing tech company in North America over the past 4 years. The company's CEO, Cary Rosenzweig, was recognized as The Most Admired CEO among emerging growth companies in 2010 by the San Francisco Business Times.
Founded in 2004, IMVU is backed by venture investors Menlo Ventures, Allegis Capital, Bridgescale Partners and Best Buy Capital and is located in Mountain View, CA. IMVU has been profitable since 2009.
So, what will you do?
The Senior Manager of Public Relations will report to the VP of Marketing & Communications. In this role, you will direct and manage all public and media relations for IMVU, while working to establish the IMVU brand as the industry leader in the next wave of social gaming.
Responsibilities:
Consumer Awareness: Elevate consumer perception of IMVU, driving wide reaching awareness and adoption while leveraging consumer data and market trends to establish IMVU as the next global leader in online social games.
Media Relations: Build and manage day-to-day relations with consumer journalists, bloggers, analysis, community and industry influencers.
Marketing Campaigns: Collaborate with VP to develop and maintain media and consumer campaigns applying geo targeted PR and entire media messaging.
Strategic Planning: Develop a monthly calendar of pitch topics that connect to current news and industry trends.
Business Analytics: Conduct on-going analyses and measurement of Brand Marketing performance using data to continually optimize in a rapidly changing environment.
Requirements:
8-12 years management experience in a corporate public relations capacity and/or relevant agency experience.
Proven record successfully building both consumer awareness and corporate product presence.
Experience streamlining PR processes using associated systems to enhance productivity, effectiveness and efficiency of operations.
A strategic and analytical approach to public relations employing the latest technology, planning and performance measures.
Experience managing teams and working cross-functionally with officers, product owners, and analysts (both internally and externally).
Existing relationships with relevant media, consumer outlets and influencers, both industry/trade and business.
Strong written, communication and interpersonal skills.
Strong project management skills with an ability to prioritizing and managing multiple projects on deadline
Positive can-do attitude and sense of humor A MUST.
Bonus Points:
Bachelor's degree in English, Advertising, Communications, Marketing or Journalism.
Experience with gaming, social media and/or Internet technologies.
Demonstrated desire and interest to work in the social gaming space.
Experience with mobile industry (games, other).
How to apply:
Please join IMVU & play around before you apply. We'd like you to understand our products and work environment.
Please include a cover letter. Make sure to discuss why you are interested in learning more about IMVU. Job applications without cover letters will not be considered.
Equal Opportunity Employer:
IMVU is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.
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